Amazon is making a significant shift in its streaming device lineup with the introduction of the new Fire TV Stick 4K, which now operates on Vega OS instead of Android. This transition comes with several enhancements designed to improve user experience and performance.
Starting today, consumers can purchase the Fire TV Stick 4K for .99, with a promotional price of .99 available during the upcoming Prime Day events. Amazon claims that this latest model offers a performance boost of 20-40% over its competitors in the 4K streaming market, all while boasting a more compact design than its predecessors.
One of the standout features of the new Fire TV Stick 4K is its ability to draw power directly from a TV’s USB port, simplifying the setup process and reducing cable clutter. This thoughtful design choice is sure to resonate with users looking for convenience.
Additionally, Amazon has unveiled a redesigned remote that features an asymmetric shape, flat on top and rounded at the bottom. The remote includes a metal home button for easy identification, a customizable Star button, and infrared controls that allow users to manage other devices, such as soundbars. For those with existing Fire TV devices, Amazon is also offering a standalone version of this innovative remote.
However, the most notable change is the transition to Vega OS, which Amazon asserts is faster and continually expanding its app offerings—over 2,000 new apps have been added this year alone. Despite these advancements, the new platform does come with a trade-off: it no longer supports sideloading, a feature that many users have found valuable in previous models.
The Fire TV Stick 4K is now available for purchase in the United States, marking a new chapter in Amazon’s streaming device evolution.
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