Apple Beats Collaborates with Minecraft for Special Edition Headphones
The Apple Beats brand has a history of successful partnerships with artists, fashion designers, and even Disney. Their latest collaboration is with the popular game Minecraft.
For Minecraft’s 15th anniversary, Apple Beats will be launching a special edition Beats Solo 4 headphones with a unique Minecraft-based design. The headphones feature pixelated patterns in neon green, Minecraft text, and a hidden creeper inside the headband.
As part of the collaboration, they have also created an animated short video featuring the latest track by Imagine Dragons called “Wake Up.” Customers who purchase the Special Edition headphones will receive a code to redeem in-game and get the headphones for their character.
The Special Edition Beats x Minecraft Headphones are priced at 9.99 and come with a 3.5mm connection, wired USB-C, 50 hours of battery life, and a Minecraft-themed nylon case.