London is set to welcome an exciting new addition to its entertainment landscape with the launch of an immersive Minecraft experience at the Corner Corner venue in Canada Water on April 4. This event aligns perfectly with the UK release of A Minecraft Movie, offering fans a chance to engage with the beloved franchise in a fresh and interactive way.
The Minecraft Experience: Villager Rescue is an innovative scavenger hunt designed by Experience MOD in collaboration with Mojang Studios, the creators of Minecraft. This experience invites both seasoned players and newcomers to step into a vibrant world where they will assume the role of heroes tasked with saving a village under siege by a horde of zombies. Participants will need to gather vital ingredients to craft a potion that can cure the villagers, all while racing against the clock.
Equipped with a handheld device known as the Orb of Interaction, guests will embark on a thrilling journey through stunning biomes, encountering iconic mobs from the game along the way. The experience is further enriched by the guidance of two unique characters, Tobin and Dayo, who will help players master the use of the orb, a glowing and interactive tool that enhances the adventure.
“After a successful debut in Dallas, Texas this past autumn, we’re excited to bring our first-ever immersive touring Minecraft experience to its next stop in London,” expressed Kayleen Walters, head of franchise development at Mojang Studios. “We are thrilled to offer players and fans new ways to engage with the Minecraft brand starting this April.” Walters emphasized the importance of providing the community with opportunities to express their passion for Minecraft, both in-game and out, and expressed eagerness for the global community to experience this unique event.
Minecraft Experience: Villager Rescue
With over 300 million copies sold, Minecraft holds the title of the best-selling video game of all time. “Minecraft Experience is an adventure unlike anything we have ever created,” stated Olivier Goulet, founder and CEO of Supply + Demand, a partner in producing the experience. “The collaboration between our creative and producing team and the teams at Mojang and Microsoft has resulted in a groundbreaking form of in-person entertainment that merges game design, experiential storytelling, and high-tech multimedia.”
In addition to this immersive experience, Merlin Entertainments has partnered with Mojang Studios to develop two new Minecraft-themed attractions in both the UK and the US, further expanding the reach and impact of this iconic franchise.