Online scams continue to evolve, leveraging a growing array of platforms to ensnare unsuspecting users. Social media applications like WhatsApp and Messenger have become prime venues for these deceptive practices, with older individuals particularly vulnerable to such threats. In response, Meta is implementing a series of new warning systems within its messaging applications, timed to coincide with Cybersecurity Awareness Month. This initiative aims to encourage users to exercise greater caution when connecting with others and sharing personal information.
Enhanced Security Measures
Within WhatsApp, Meta is introducing warnings designed to alert users when they attempt to share their screens with unknown contacts during video calls. The company stated, “On WhatsApp, we’re launching warnings when you attempt to share your screen with an unknown contact during a video call.” This proactive measure addresses the tactics employed by scammers who often pressure victims into revealing sensitive information, such as bank details or verification codes. By providing users with contextual information, Meta hopes to empower them to recognize and avoid potential scams.
In addition to these warnings, Meta is promoting its Security Checkup and Privacy Checkup tools across its suite of social media platforms. Users are also encouraged to adopt Passkeys, which can help mitigate the risks associated with weak or reused passwords.
Messenger’s Scam Detection Features
Turning its attention to Messenger, Meta is currently testing advanced scam detection capabilities within chat conversations. When this feature is activated, users will receive alerts if a new contact sends a message that appears to be a scam. They will also have the option to submit recent chat messages for AI-driven scam reviews. Should a potential scam be identified, users will receive detailed information on common scams and suggested actions, including blocking or reporting the suspicious account.
Meta is also collaborating with a variety of creators across different regions to raise awareness about the importance of vigilance against scams. This outreach reflects the company’s commitment to working alongside others rather than solely relying on internal measures. For instance, Meta has partnered with the National Elder Fraud Coordination Center (NEFCC), a nonprofit organization that unites law enforcement and major corporations such as AARP, Amazon, Capital One, Google, Microsoft, and Walmart to combat fraud targeting older adults. Together, they aim to share resources and support investigations into large-scale fraud operations at local, state, and national levels.
Community Initiatives and Resources
As part of the Tech Against Scams Coalition (TASC), Meta has collaborated with Match Group to dismantle Facebook Groups that falsely claimed to sell dating accounts for scams, disguising themselves as “dating support services.”
To further assist older adults, Meta has compiled a list of tips that, while specifically aimed at this demographic, are applicable to anyone seeking to avoid scams:
- Be cautious with unsolicited messages or calls. Never share personal or financial information, such as your Social Security number or account numbers, in response to unexpected communications. Legitimate companies and government agencies will not request this information unexpectedly.
- Pause and check in with people you trust. Scammers often create a false sense of urgency. If someone pressures you to act quickly or keep information secret, consider it a red flag. Take a moment to consult with someone you trust before taking any action.
- Use official customer service channels. When seeking assistance, always contact the company through its official hotline or website. Avoid clicking on links in unsolicited emails or texts, and refrain from airing grievances on public forums, as scammers may exploit these situations.
