What you need to know
In a significant move to enhance online safety, Google has announced the deployment of its advanced artificial intelligence to identify and combat emerging online scams across its platforms, including Chrome, Search, and Android. This initiative marks a notable leap in the tech giant’s ongoing battle against digital fraud.
- Google asserts that these innovations in AI technology have empowered the company to detect 20 times more scam-related pages than before, showcasing a robust enhancement in its capabilities.
- For users of Chrome, the browser will now proactively alert them to unwanted or potentially harmful notifications originating from scam websites. Users will have the choice to either unsubscribe from these notifications or view the content that has been blocked.
- At the heart of this initiative is Gemini’s Nano, an on-device AI approach that is adept at identifying scams, including those that have yet to be recognized by traditional methods.
In a recent post on its Keyword blog, Google elaborated on its efforts to thwart new online scams with the assistance of Gemini. The company detailed how its algorithms are designed to swiftly recognize patterns and linguistic cues commonly associated with fraudulent activities. This is particularly crucial, as scammers frequently alter their tactics to bypass detection and gain access to sensitive information.
Earlier this year, Google also introduced AI-powered scam detection within Google Messages. This feature utilizes the same AI technology to automatically flag potential malicious users by scanning messages for phrases and patterns typically linked to scams. Users are promptly alerted within their message threads, enabling them to report and block suspicious contacts swiftly, thereby safeguarding their personal data.
