Google packs its ‘Essential’ apps onto the Start menu in new Windows PCs to give Microsoft a run for its money

Google has unveiled its latest innovation, the Google Essentials desktop app, designed to streamline user access to its core services. This new application serves as a centralized hub, bringing together essential tools such as Google Photos, Google Drive, and Google Messages into one easily navigable interface. The launch aims to enhance user experience by simplifying the discovery and installation of various Google services.

The Essentials app will initially be preinstalled on a range of new HP laptops, including the Spectre, Envy, Pavilion, OMEN, and Victus models. Following this rollout, Google plans to expand availability to additional Windows laptops, ensuring a broader audience can benefit from this integrated service.

In a bid to attract new users, Google is offering a complimentary two-month trial of Google One through the Essentials app. This initiative not only promotes the app but also encourages users to explore the enhanced storage and features that Google One provides.

Microsoft’s Windows 11 is 100% DMA compliant

Meanwhile, Microsoft has made significant strides in ensuring its Windows 11 operating system aligns with the European Union’s Digital Markets Act (DMA). Earlier this year, the tech giant implemented various changes to address compliance concerns, particularly after being designated as a gatekeeper due to its services like Bing and Edge. Users now have the option to uninstall these applications and can even pin third-party apps to their taskbar, enhancing flexibility and user choice.

Despite these adjustments, Microsoft faced criticism from competitors such as Mozilla, which accused the company of employing misleading tactics to promote Microsoft Edge over other browsers. Additionally, Opera has taken legal action against the European Commission’s decision not to classify Microsoft Edge as a gatekeeper, arguing that the system’s design makes it challenging for users to set third-party browsers as their default.

As the digital landscape continues to evolve, both Google and Microsoft are navigating the complexities of user accessibility and regulatory compliance, each striving to enhance their offerings while addressing competitive pressures in the market.

Winsage
Google packs its 'Essential' apps onto the Start menu in new Windows PCs to give Microsoft a run for its money