Microsoft’s ongoing campaign to encourage users to transition from Windows 10 to Windows 11 is gaining momentum, especially with the impending end of support for the former. The tech giant’s efforts have become increasingly frequent, underscoring the urgency of this migration.
Highlighting the Benefits of Windows 11
In a recent blog post, Microsoft outlined the advantages of upgrading to a new Windows 11 PC, with a particular focus on the Surface Copilot+ devices. The company emphasized the importance of this transition, stating:
On October 14, 2025, Windows 10 PCs will no longer receive feature or security updates, increasing security risks and operational challenges. Now is the time to plan your next move. This is an opportunity to upgrade to modern devices built for today’s security standards, AI capabilities, and hybrid work needs.
According to Microsoft, adopting Windows 11 on new hardware like the Surface Copilot+ PCs can significantly enhance productivity. The company claims that workflows can be up to 50% faster compared to older devices running Windows 10:
Workflows run up to 50% faster on average compared to older devices. Whether creating content, reviewing documents, or analyzing data, Surface provides the performance to stay productive and competitive.
Security is another critical aspect of this upgrade. Microsoft asserts that organizations utilizing Surface and other devices equipped with Windows 11 Pro have experienced a remarkable 62% reduction in security incidents. This assertion is backed by a commissioned study, which also highlights that features like Secure Boot can reduce firmware attacks by three times:
Organizations using Surface and other devices running Windows 11 Pro have reported a 62% drop in security incidents—reducing risk and supporting peace of mind so teams can focus on growth and innovation.
Furthermore, the speed of deployments has reportedly increased by approximately 25%, facilitating a smoother transition for IT teams:
With deployment reported to be 25% faster, IT teams can get users up and running quickly. Automated updates and precise controls over apps, data, and AI settings help ensure a smooth and efficient rollout.
For those interested in exploring these insights further, the complete blog post is available on Microsoft’s official Tech Community website.
This is not the first instance of Microsoft advocating for new PCs; just last month, the company provided guidance for users grappling with unsupported Windows 10 systems. Hardware partners like AMD and Dell appear to be aligned with this initiative, reinforcing the push towards modern computing solutions.
