TuneIn is enhancing its Android Auto app by integrating real-time emergency alerts, a significant move aimed at providing drivers with immediate access to vital information. This initiative is made possible through a collaboration with FEMA’s Integrated Public Alert and Warning System (IPAWS), ensuring that TuneIn listeners receive timely alerts from local, state, tribal, and federal agencies in areas impacted by emergencies.
Geo-Targeted Alerts for Enhanced Safety
The newly implemented alerts will be geo-targeted and categorized by severity. For lower-level threats, users will receive glanceable visual notifications, while more serious emergencies will trigger both audio interruptions and on-screen alerts, ensuring that drivers are promptly informed of critical situations.
TuneIn’s CEO, Rich Stern, emphasized the importance of this partnership, stating, “By working with FEMA’s IPAWS, we’re making it easier for people to get emergency alerts through the apps and devices they use every day. TuneIn already partners with top automotive manufacturers, making this a seamless and immediate way to deliver critical information to people on the road.”
Yasmin Coffey, TuneIn’s General Manager of Distribution, further elaborated on the initiative, noting, “By enabling IPAWS alert and warning messages directly through the TuneIn app, we give automotive OEMs a simple, cost-effective way to support critical public safety updates. It can be seamlessly activated wherever the TuneIn Android Automotive app is available in vehicles. This is an important step forward as the industry shifts toward digital-first audio experiences.”
