If you’ve been eagerly anticipating the arrival of a new character in the beloved world of “Minecraft,” recent developments may pique your interest. A leak, surprisingly sourced from a holiday ornament brand, suggests that Mojang Studios is preparing to introduce a new character to the game.
‘Minecraft’ Leak Claims a New Character Is Coming
The revelation came to light when a Reddit user, known as DrAwesomeX, stumbled upon a listing on Hallmark’s website. This listing features a character named “Blub,” identified as part of the “Minecraft” universe. However, DrAwesomeX clarified that Blub will not be making an appearance in “Minecraft Dungeons 2,” which is also set to launch later this year.
The Hallmark site showcased the “Minecraft Blub” Keepsake Ornament, which has generated considerable buzz online, especially given that Mojang has yet to officially announce the character. The ornament’s design presents Blub as a creature standing on all fours, complete with long ears perched atop its head. Priced at .99, the ornament is available for pre-order starting October 10, 2026, conveniently timed for the upcoming holiday season.
It remains uncertain whether this listing was an inadvertent leak from Hallmark, as the Blub ornament continues to be featured on their online store. Notably, Hallmark has a history of releasing gaming-themed ornaments, with past offerings celebrating franchises like “Super Mario” and “Halo.”
What You Might be Able to Expect
Details surrounding Blub are still scarce, but the timing of the Hallmark listing hints at possible future announcements. It seems plausible that Mojang might unveil Blub in conjunction with a fall update, particularly as the studio has recently adopted a new strategy for “Minecraft” releases.
Mojang has transitioned from large annual updates to more frequent, compact updates every three to four months, as explained by product manager Anna Lundgren. This approach aims to foster sustainability and allows the development team to focus on various features throughout the year.
As it stands, Blub remains unconfirmed by Mojang, leaving fans in anticipation of an official reveal. Additionally, players are eager to discover what other surprises “Minecraft” has in store for the remainder of the year, including the potential introduction of new biomes to explore.