EnterpriseDB (EDB), recognized as a frontrunner in Postgres® data and AI solutions, has unveiled an expansion of its Partner Program, further solidifying its dedication to empowering businesses and solution providers seeking a robust enterprise-grade Postgres data management platform for AI-driven data innovation.
Strategic Partnerships as the Engine for Postgres and AI Innovation
The integration of PostgreSQL and AI within enterprise environments is gaining momentum, with over 35% of organizations expressing a desire for an enterprise-grade Postgres capability in their data management frameworks. Notably, more than 67% of these data workloads are hybrid in nature, as highlighted in an EDB study conducted in June 2024. This trend underscores the increasing demand for scalable, secure, and compliant data environments. A recent McKinsey survey indicates that 65% of organizations are now utilizing generative AI in at least one business function, a figure that has doubled since last year, signaling a significant opportunity for solution providers to offer a cohesive AI and data platform.
“Every day, customers and partners ask us how to merge their data and AI in new and existing workloads. It’s a complex process, and this portal gives our ecosystem access to the content, tools, and processes that make this a much easier reality. EDB, as the leader in Postgres contributions, is making it easier for us to do this through this portal with EDB Postgres AI,” remarked Mahdi Tehrani, Senior Product & Alliance Management at Redington.
In response to this evolving landscape, the enhanced EDB Partner Program delivers on-demand support throughout the entire sales lifecycle, from deal creation to closure and post-sales success, all backed by the world-class support infrastructure of EDB Postgres AI. As the foremost contributor to Postgres, EDB is uniquely equipped to provide a sovereign data and AI platform that can scale to meet the demands of the most intricate, high-performance workloads, regardless of where or how enterprises operate.
“Postgres SQL is an increasingly important platform for our customers, and having easy access to products and services in a one-stop shop for our Postgres AI and data needs is essential. Having EDB Postgres AI is a step forward,” stated Cheryl Day, SVP of New Vendor Acquisition & Global Solutions at TD SYNNEX.
“EDB Postgres AI is increasingly the right platform for our customers, and now our people can access all the tools, enablement, and certification in a single hub to help our team open up doors and service the needs of our customers, when, where, and how we need to,” added Frank Mulligan, U.K. General Manager at Prolifics.
Enhancements to EDB’s Partner Program
To expedite partner success in AI-driven data transformation, the enhancements to the EDB Partner Program include:
- Enterprise-ready AI and Postgres expertise: Exclusive training, certification, and technical guidance from EDB’s team of experts, representing the largest concentration of Postgres technologists globally.
- Increased go-to-market (GTM) commitments: EDB is allocating two-thirds of its total GTM efforts towards partner enablement and co-selling initiatives, introducing new rebate programs, strategic sales plays, and market development funds to assist channels in selling and closing deals.
- Personalized digital experience: The EDB Partner Portal offers an end-to-end experience for partners, encompassing onboarding, learning, real-time reporting, and business insights.
- Industry success hub: Customer success stories showcase real-world partner implementations of EDB Postgres AI across various sectors, including financial services and telecommunications.
A Future Built on Stronger Alliances
“Enterprise AI success depends on a strong foundation of data infrastructure, cloud agility with hybrid control, and 24/7 expert-level global support,” emphasized Kevin Dallas, CEO of EDB. “That’s why we are doubling down on our channel and partner ecosystem—ensuring that, together, we can help enterprises build, deploy, and scale new AI applications with Postgres in a way that is truly sovereign, flexible, and tailored to their needs. The goal of the EDB Partner Program is simple: Equip partners with the best tools, support, and technology so that they—and their customers—can drive AI and data innovation on their terms.”
With these enhancements, the EDB Partner Program is poised to empower partners to assist customers in innovating more rapidly, scaling intelligently, and operating with enhanced control in an AI-driven landscape.
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