ASOS app ‘hacked’ as customers receive ‘weird’ notification
October 6, 2026
Unraveling the ASOS Notification Mystery
In a curious turn of events, ASOS customers have recently received a notification bearing the alarming title ‘ASOS HACKED.’ The message, directed to the company’s Data Protection Officer and IT team, reads: “Dear Asos DPO and IT, we have fully compromised with the Snowflake instance. Engage with us, or we will leak it.”
This unexpected alert has sparked a wave of confusion among ASOS users, many of whom took to social media platform X to express their bewilderment. One user inquired, “Anyone else get the ASOS hacked notification? Any ideas?” while another echoed the sentiment, questioning the legitimacy of the situation: “Has ASOS been hacked…this push notification is crazy.”
Some shoppers, however, speculated whether this unusual notification might be part of a marketing strategy. One user pondered, “Has ASOS actually been hacked or is it just an ad for Christmas?” Another chimed in with a touch of humor, stating, “Not ASOS getting hacked on a Tuesday morning. Or is this a marketing strategy?”
As the chatter continues, ASOS has yet to issue a statement regarding the notification, leaving customers in suspense about the authenticity of the message and the implications it may hold.
Recommended reading :
As the situation unfolds, customers are encouraged to share their experiences. Have you got the notification from ASOS? Let us know in the comments.
ASOS app ‘hacked’ as customers receive ‘weird’ notification
Unraveling the ASOS Notification Mystery
In a curious turn of events, ASOS customers have recently received a notification bearing the alarming title ‘ASOS HACKED.’ The message, directed to the company’s Data Protection Officer and IT team, reads: “Dear Asos DPO and IT, we have fully compromised with the Snowflake instance. Engage with us, or we will leak it.”
This unexpected alert has sparked a wave of confusion among ASOS users, many of whom took to social media platform X to express their bewilderment. One user inquired, “Anyone else get the ASOS hacked notification? Any ideas?” while another echoed the sentiment, questioning the legitimacy of the situation: “Has ASOS been hacked…this push notification is crazy.”
Some shoppers, however, speculated whether this unusual notification might be part of a marketing strategy. One user pondered, “Has ASOS actually been hacked or is it just an ad for Christmas?” Another chimed in with a touch of humor, stating, “Not ASOS getting hacked on a Tuesday morning. Or is this a marketing strategy?”
As the chatter continues, ASOS has yet to issue a statement regarding the notification, leaving customers in suspense about the authenticity of the message and the implications it may hold.
Recommended reading :
As the situation unfolds, customers are encouraged to share their experiences. Have you got the notification from ASOS? Let us know in the comments.