In a notable expansion of its sponsorship portfolio, USOPP has welcomed three new partners: Saatva, the official mattress and restorative sleep provider; Archer, the innovative air taxi service; and Pennymac, a key player in the mortgage industry. These partnerships mark a significant acceleration in deal-making, with USOPP having secured a total of six agreements since the beginning of 2024. However, it is worth noting that these new additions fall within the lower tier of USOPP’s top three sponsorship levels.
Earlier this year, USOPP also announced a second-tier partnership with AECOM, the official venue infrastructure partner, further solidifying its commitment to enhancing the experience for fans and stakeholders alike.
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<span class="c-media-itemcaption”>ANC is handling the installation of more than 12,000 square feet of new LED displays at M&T Bank Stadium, much of which will happen this summer ahead of the 2025 NFL season.
<span class="c-media-itemcredit”>ANC
Meanwhile, M&T Bank Stadium is set to undergo a comprehensive three-year renovation project, with a budget of 9 million. This initiative marks a reunion for ANC, the original signage provider when the stadium opened in 1998. ANC managed the integration, service, and maintenance of the signage until 2010, and now they are back to elevate the stadium’s visual experience.
The renovation will see the installation of more than 12,000 square feet of cutting-edge LED displays, with much of the work slated to commence this summer, ensuring completion ahead of the 2025 NFL season. Key enhancements include:
- Upgrades to the main concourse’s LED signage, featuring a striking 216-foot video display at Gate A.
- Fine-pitch signage in all field-level clubs.
- New signage for the Hospitality Village, along with plaza and gate displays.
- Replacement of over a hundred TVs throughout the stadium with larger, high-definition screens.
After the conclusion of the 2025 season, a standout feature will be the introduction of a 2,300-square-foot transparent mesh LED display across the facade of the stadium’s northwest plaza. Additional high-resolution displays are also planned for installation at various plazas and gates, promising to enhance the overall ambiance and engagement for fans visiting the stadium.
