Nigerian-owned messaging app, SoftTalk Messenger, is making significant strides in empowering African content creators through an innovative monetization program. This initiative not only rewards engagement and community building but also prioritizes user privacy.
SoftTalk Messenger, developed by Simple Azenabor, a Nigerian software engineer based in Japan, is quickly establishing itself as a formidable contender against global messaging platforms. By merging secure communication with income-generating opportunities, it is becoming a preferred choice for creators across the continent.
In a recent announcement regarding the monetization program, Azenabor emphasized that group administrators and digital community leaders can earn directly from audience engagement via the SoftTalk Creator Partner Program. He stated, “SoftTalk Messenger, the Nigerian-owned messaging app redefining digital communication, is making waves with its creator-first monetization program and privacy-enhanced features.”
According to Azenabor, the Creator Partner Program is designed to reward creators for cultivating active and engaging group chats. Earnings are based on monthly engagement scores, allowing creators to transform conversations into sustainable income. “You create. You engage. You deserve to earn,” he asserts, highlighting the platform’s commitment to valuing the contributions of creators to digital communities.
Privacy-First Communication
On the subject of privacy, Azenabor noted that SoftTalk Messenger distinguishes itself from traditional messaging platforms by allowing users to communicate without disclosing their phone numbers. By utilizing @usernames, both creators and users benefit from enhanced privacy and protection against spam and identity theft.
“SoftTalk Messenger is designed with African users in mind, addressing long-standing challenges in communication, commerce, and content creator monetization,” Azenabor explained. The app offers a range of features, including:
- Text, voice, and video calls
- Marketplace for buying and selling products and services
- Utility bill payments, mobile data, and airtime purchases
- Community building and monetization tools
Azenabor further elaborated on the direct monetization advantage offered to creators, stating, “For creators, SoftTalk Messenger introduces a game-changing advantage: direct monetization. Unlike many global platforms, African creators often rely on foreign third-party agencies or managers to receive earnings, frequently losing a portion in the process. SoftTalk eliminates this barrier, allowing creators to earn and retain 100% of their income directly from engagement, without intermediaries.”
“SoftTalk Messenger is for Africans and the world,” Azenabor declared. “We’re giving content creators the freedom to earn without gatekeepers, while providing users with secure connection tools.” To check group monetization status, users can create a group and navigate to the Group Info > Monetization Status section.
He added, “Whether you’re running a virtual classroom, connecting with old schoolmates, mentoring young professionals, or building communities around shared interests, you are a creator. We want to reward you for your contributions on the SoftTalk platform.”
The SoftTalk Creator Partner Program requires a minimum of 100 group participants and is accessible on both Apple and Android platforms, with no need for phone numbers or other sensitive personal details to join.