Minecraft’s enduring appeal continues to captivate audiences of all ages, and as anticipation builds for the forthcoming global film release, McDonald’s Canada is making a strategic entry into the gaming realm. Beginning April 1, fans of the beloved block-building game will have the opportunity to “enter the McDonald’s portal,” featuring film-inspired meals, collectibles, and engaging in-game experiences tailored for everyone.
Minecraft-themed meals
For adult Minecraft aficionados, a limited-time meal option will be available, allowing guests to choose from a Big Mac, a 10-piece Chicken McNuggets, or a McSpicy chicken sandwich. Each meal can be paired with a new, fiery dipping sauce inspired by “The Nether.” Accompanying these meals are medium fries, a medium fountain drink, and one of six exclusive collectibles, complete with matching cards that unlock additional in-game experiences.
Families and younger fans can look forward to the “Minecraft Movie Happy Meal,” which features one of twelve film-inspired Blockhead or Blockworld toys or a Minecraft Adventures activity book. The packaging for both the toy and book includes a scannable code that grants access to an exclusive digital game, allowing players to embark on their own quest within the “A Minecraft Movie” universe. The toy lineup includes:
- Blockheads — Pink Sheep, Bee, Skeleton, Creeper, Evoker, and Dennis
- Block Worlds — Gold Block & Dawn, Grass Block & Llama, Redstone Block & Creeper, Diamond Block & Steve, Pink Wool Block & Pink Sheep, and Stone Block & Garrett
Exclusive collectibles and in-game experiences
The six collectibles, inspired by McDonald’s iconic characters and menu items, include:
- Big Mac Crystal — Mined from the sea of special sauce, this radiant block shines with the essence of “melty” processed cheese and a toasty sesame seed bun.
- Birdie Wings — Keep an eye on the skies, as the early bird may soar above with a rare pair of “elytra” wings.
- Fry Helmet — Crafted from the classic red fry box, this enchanted helmet is said to guard against friends pilfering your last fry.
- Grimace Egg — Rising from the depths of a purple shake, this magical Grimace mob takes form from the most sought-after egg.
- Soda Potion — The electrifying effects of this potion are as enigmatic as its recipe, a delightful blend of fizzy flavors.
- Zombie Hamburger — Little is known about this ravenous mob, which appears at night, wandering through biomes in search of hamburgers.
Each collectible is accompanied by a matching card and a scannable code that unlocks an exclusive skin in the Minecraft Marketplace.
The Apple Shake
To complement the heat from “The Nether” hot sauce, McDonald’s is introducing an “Apple Shake.” This refreshing treat combines apple-flavored syrup with creamy vanilla soft serve, providing a delightful cooldown.
‘A Minecraft Movie’ Film Release
The eagerly awaited film from Warner Bros. Pictures and Legendary Pictures is set to hit theaters and IMAX in North America on April 4, 2025, further solidifying the franchise’s cultural impact.
