Microsoft is witnessing a noteworthy resurgence in the adoption of Windows 11 as the latest data reveals a positive shift in market share. According to Statcounter, Windows 11’s market share for January has climbed to 36.6 percent, a rise from 34.12 percent in December. In contrast, Windows 10 has seen a decline, now holding 60.37 percent of the market, down from 62.7 percent the previous month.
Market Dynamics and Future Projections
The closing gap between the two operating systems is particularly significant as Microsoft approaches the end of support for Windows 10, scheduled for October 14, 2025. This impending deadline has prompted a renewed interest in Windows 11, providing a sense of relief for the OS team as they strive to enhance its market presence.
During a recent investor call, Microsoft CFO Amy Hood highlighted a 4 percent year-on-year increase in revenue from the company’s Windows OEM and Devices unit, attributing this growth to commercial inventory builds in anticipation of the Windows 10 end of support. This aligns with projections from TrendForce, a Taiwan-based market research firm, which anticipates a 4.9 percent increase in shipments in 2025 as businesses prepare for the transition.
While the market is shifting, the rise of AI PCs may not be the primary catalyst for this change. CEO Satya Nadella emphasized the importance of AI technology during the earnings call, noting that “15 percent of premium-priced laptops in the US this holiday were Copilot+ PCs.” He expressed optimism about the future, stating, “We expect the majority of the PCs sold in the next several years to be Copilot+ PCs.” Analysts support this view, predicting that by 2026, acquiring a PC without AI silicon will become increasingly challenging.
Several factors have previously hindered users from fully embracing Windows 11, particularly the stringent hardware requirements that complicated its initial rollout in 2021. However, as PCs have been routinely replaced in the intervening years, many users may now find themselves with upgraded hardware capable of supporting Windows 11. Some organizations may have opted to standardize on Windows 10, but upgrades could become feasible once IT administrators provide the necessary approvals.
As the month progresses, Microsoft is hopeful that this upward trend in market share will solidify Windows 11’s position, paving the way for its dominance before Windows 10 reaches its final chapter.
