Avast Antivirus Statistics and Facts (2025)

February 5, 2025

Editor’s Choice

  • Avast’s global revenue for 2024 is projected to reach USD 950 million, reflecting a steady growth rate of 4% compared to the previous year.
  • Avast has over 435 million active users globally.
  • 60% of Avast’s revenue comes from Europe and North America.
  • Avast controls 6.5% of the global antivirus market and ranks among the top five providers in the cybersecurity industry.
  • Avast’s VPN services, using AES-256-bit encryption, experienced a 12% increase in subscriptions, reflecting rising concerns about online privacy.
  • 80% of Avast’s products now integrate AI and machine learning, improving threat detection and response.
  • Avast’s mobile security products account for 20% of its total revenue, highlighting the growing need for smartphone and tablet protection.
  • Avast has raised USD 100 million in funding, bringing its company valuation to USD 2,865.9 million.
  • Avast’s partnerships with major tech companies now contribute 10% of its total revenue.

<span id="WhatisAvast_Antivirus”>What is Avast Antivirus?

Avast Antivirus is a software program designed to protect computers, smartphones, and other devices from viruses, malware, and other online threats. It offers various security features, including real-time protection, firewall, anti-phishing, and ransomware protection. Additionally, Avast provides tools such as a virtual private network (VPN) for secure browsing, data encryption, password management, and system optimization. The software is available in both free and paid versions, catering to different levels of security needs.

Important Facts

  • Avast currently employs more than 1,800 individuals.
  • Weekly active users of Avast number around 9 million.
  • Avast prevents nearly 1.5 billion attacks each month.
  • In 2024, the total number of active customers of Avast is approximately 435 million.
  • Avast has users in 59 countries worldwide, demonstrating its extensive global reach in cybersecurity.
  • 859 companies utilize Avast, making it a popular choice for organizational cybersecurity solutions.
  • Avast is available in 45 different languages, ensuring accessibility for a diverse user base.
  • Top competitors include Symantec, McAfee, Trend Micro, ESET, Bitdefender, and Fortinet.
  • Avast offers a 30-day free trial, allowing users to experience advanced protection features.

<span id="GeneralAvastAntivirus_Statistics”>General Avast Antivirus Statistics

  • Avast boasts a highly accurate antivirus solution, with a 94.2% offline detection rate, a 99.5% online detection rate, and a 99.98% online protection rate.
  • Avast’s password protection features allow users to control which apps can access saved passwords in their web browsers.
  • Paid plans range from INR 4,144.79 (USD 49.99) to INR 6,632.17 (USD 79.99) per year.
  • Customer support is available 24/7.
Device/Operating System Avast
Windows Windows 11, 10, 8.1, 8, 7 (32 and 64-bit)
macOS macOS 10.11 (El Capitan) or higher
Android Android 8.0 or higher
iOS iOS 14.0 or later

(Source: techopedia.com)

  • Avast Antivirus is compatible with platforms including Windows, Mac, Linux, Android, and iOS.
  • The software provides a 30-day money-back guarantee.
  • Avast’s Sandbox feature allows users to run applications safely in a separate environment.
  • Avast’s VPNs protect user sessions with robust AES-256-bit encryption.
  • In 2024, mobile security subscriptions grew by 15%, further enhancing the company’s success in this segment.

<span id="AvastAntivirusFeatures”>Avast Antivirus Features

Avast Free Avast One Avast Premium Security
Malware protection ✅ ✅ ✅
Real-time protection ✅ ✅ ✅
App monitoring ✅ ✅ ✅
Firewall ✅ ✅ ✅
Webcam protection ❌ ✅ ✅
Malicious website protection ❌ ✅ ✅
Email Protection ❌ ✅ ✅
Ransomware shield ❌ ✅ ✅
SecureLine VPN ❌ ✅ ❌
Data breach monitoring ❌ ✅ ❌
Automatic driver updates ❌ ✅ ❌
Tracker blocker ❌ ✅ ❌
Optimization tools ❌ ✅ ❌

(Source: cybernews.com)

  • Real-Time Protection scans for viruses, outdated software, browser threats, network security, and performance issues.
  • Scans files, URLs, and emails in real-time to block malware, viruses, and ransomware before they can cause harm.
  • Wi-Fi Inspector checks home networks for vulnerabilities, weak passwords, or unauthorized intruders.
  • CyberCapture automatically identifies and analyzes suspicious files in the cloud, keeping systems safe.
  • Email Shield scans emails for malware, phishing, and threats, ensuring secure communications.
  • Disables notifications during work, gaming, or movie-watching to avoid interruptions.
  • Data Shredder permanently deletes files, ensuring sensitive data cannot be recovered.
  • Allows the creation of a bootable disk to scan and remove malware from non-starting PCs.

<span id="AvastProductStatisticsAndCost_Analyses”>Avast Product Statistics And Cost Analyses

  • Avast offers paid plans ranging from INR 4,144.79 (USD 49.99) to INR 6,632.17 (USD 79.99) per year.
Products Costs
Avast One Comprehensive malware and virus protection with unlimited VPN and data breach monitoring, priced at INR 4,168.84 (USD 50.28) yearly.
Avast Premium Security An antivirus package that protects against phishing sites, costing INR 4,144.79 (USD 49.99) for ten devices in the first year.
Avast Small Office Protection An antivirus platform with 24/7 support, costing INR 11,606.91 (USD 139.99) annually, plus USD 14 per device yearly.
Avast Essential Business Security An online platform providing identity protection, patch management, VPNs, and identity management, costing INR 12,300.89 (USD 148.36) per year, plus INR 2,460.01 (USD 29.67) per device annually.
Avast SecureLine VPN Single Device: USD 59.99 per year.
Multi-Device: USD 89.99 per year.
Avast Secure Browser Free of charge, with optional upgrades for premium features.
Avast Mobile Security A free version is available; the Premium version costs USD 19.99 per year.
Avast Cleanup Premium Single Device: USD 59.99 per year.
Multi-Device (up to 10 devices): USD 69.99 per year.
Avast AntiTrack USD 49.99 per year.
Avast Family Space USD 19.99 per year.

<span id="AvastThreatReportAnalysesQ1_2024″>Avast Threat Report Analyses, Q1 2024

  • Social engineering attacks are the biggest threat on these platforms and are growing in number.
  • In the mobile device realm, over 90% of all threats blocked last quarter stemmed from scams and similar attacks.
  • On desktop platforms, 87% of threats are of a similar nature.
  • Scams, driven by malvertising and bad push notifications, surged by 61% on mobile and 23% on desktop.

(Source: decoded.avast.io)

  • Avast’s global risk ratio was 31% in the first quarter of 2024, up 1.66% from the previous quarter.
  • The total number of blocked attacks and QoQ change was 3.52 billion (-4.4%), blocked URLs were 518 million (-12.1%), and blocked files were 167 million (-3.8%).
  • Other segments’ blocked attacks by AV shields in Q1 2024 included file (97 million), mail (30 million), network (21 million), exploit (12 million), behavioral (10 million), script (6.7 million), and other (0.3 million).

<span id="AvastAntivirusStatisticsByDesktopMalwareType_Q”>Avast Antivirus Statistics By Desktop Malware Type, Q

Type Risk Ratio Q/Q change
Scam 18.9% +23.30%
Phishing 11.6% +10%
Malvertising 10.6% +25.2%
Adware 1% -68.4%
Trojan 1% -10.1%

By Mobile Malware Type

Type Risk Ratio Q/Q change
Scam 7.9% +61.1%
Phishing 5.4% +19.1%
Malvertising 2.8% +19.2%
Adware 1% -50.3%
Trojan 0.2% -16.2%

<span id="TopFreeandPaidThird-PartyAntivirusPrograms”>Top Free and Paid Third-Party Antivirus Programs

Provider Paid users Free users
Norton 29% 6%
McAfee 23% 19%
Malwarebytes 10% 15%
Avast 8% 18%
AVG 7% 12%
Webroot 6% 1%
Bitdefender 6% 3%
Kaspersky 4% 3%
Other 6% 5%

(Source: security.org)

  • In 2024, Norton remains the top choice for those paying for antivirus services in a competitive and fragmented market.
  • Meanwhile, Avast secured the fourth position, with 8% paid users and 18% free users during the same period.

<span id="WhatsBetterAvastOrAVGIn2025″>What’s Better, Avast, Or AVG In 2025?

Avast is known for its affordability, offering a robust free plan and a suite of features that outshine AVG. While AVG also presents a budget-friendly option with clear pricing and compatibility across numerous devices, Avast’s user interface and feature set provide a more comprehensive experience.

Provider Avast AVG
Overall Winner
Free Plan Winner
Price Winner
Features Winner
Compatibility Draw Draw
Security Draw Draw
Customer reviews Draw Draw

<span id="WebsiteTrafficStatisticsByCountry”>Website Traffic Statistics By Country

(Reference: similarweb.com)

  • As of July 2024, the total number of visits to avast.com reached 14.1 million, marking a 9.21% increase from the previous month, with a bounce rate of 46.14%.
  • The United States accounted for 20.1% of the website’s total traffic, increasing by 28.52%.
  • Other notable contributions included Brazil at 8.95% (+8.73%), France at 7.26% (+1.19%), Germany at 5.21% (-10.27%), and India at 3.71% (-0.25%).
  • Other countries collectively made up around 54.77% of visitors to avast.com.

By Demographics

(Reference: similarweb.com)

  • In July 2024, male users constituted 62.93% of avast.com visitors, while female users made up 37.07%.
  • The highest percentage of users fell within the 25 to 34 age group, accounting for 26.95%.
  • 22.14% of users were aged 18 to 24 years.
  • Users aged 35 to 44 and 45 to 54 comprised 19.16% and 13.83%, respectively.
  • 10.38% of visitors were between 55 and 64 years old, and users above 65 years contributed 7.53%.

By Traffic Source

(Reference: similarweb.com)

  • Organic search generated the highest traffic rate to avast.com, accounting for 45.9%.
  • Organic traffic searches made up 42.53%, while paid searches contributed 5.95%.
  • Referral traffic accounted for 3.95%, social media traffic for 0.41%, mail for 0.09%, and display ads for 1.17%.

By Social Media Referral Statistics

(Reference: similarweb.com)

  • In July 2024, YouTube was the leading source of social media referrals to avast.com, contributing 62.52%.
  • Reddit and Facebook each accounted for 13.36% and 9.82% of traffic, respectively.
  • WhatsApp and LinkedIn contributed 3.79% and 2.36%, respectively.
  • Other social media platforms collectively made up 8.15% of the traffic to Avast’s website.
Tech Optimizer
Avast Antivirus Statistics and Facts (2025)